Tuesday, February 10, 2009

Serious Entrepreneurs Know Social Media Etiquette

By Art Barron

If you're a Serious Entrepreneur who's been involved in Internet Marketing for any length of time, you're learning that using social media is a great way to promote your business for free.

The problem isunless you know what you're doing, you most likely are doing it the wrong waypissing off Google as well as people who thought they were your online "Friends" and possibly getting your Twitter, Facebook, and MySpace accounts shut down.

You are now branded as a SPAMMER!

Online social networks are one of the blessings of Web 2.0. Plenty of people use them to stay in touch with their friends, meet new people, make work-related connections and more. Unfortunately, it seems like you can't have something good on the Internet without someone coming along to abuse it, and that's as true of online social networks as anything.

An Internet property is any web page, and any web page that allows social interaction is considered social media. Web 2.0 is another name for sites that allow people to contribute material to it.

For example, a blog (for bloggers) is Web 2.0, both Myspace and Facebook are Web 2.0, Flickr and Twitter are also categorized as Web 2.0, and all social bookmarking websites are Web 2.0.

And as the Internet became more popular and more people started using it, businessmen came to realize that they could promote their business through the web, and thought it was "This is free? This is soooo cool!"

Problem is that it's not cool!

Social media is an extended term that includes plenty of websites. However, there is what you call online etiquette that provides guidelines to which Web 2.0 sites allow you to gain a portion of Internet property that is for your own disposal or for your business - without getting other people mad that would lead you to lose your credibility as a serious businessman in the world of network marketing.

Let me explain it this way:

The weekend is here! You go to party, hoping to catch a few friends, knock back a few drinks and just basically relax and have a good time. Suddenly, some stranger comes up to you, introduces himself and suddenly launches into a sales pitch.

How much of a turn-off is that? That is exactly what happens when you use certain social media sites for purposes they are not intended for.

If you're going to succeed in the Internet jungle of business, you have to understand that it's not about making money, but rather, about making connections with people. Even if it's on the Internet, you should conduct business the same way you would in person: With dignity and respect. Business has it's time and place, and social media is generally not one of them.

Remember, force-feeding usually results in up-chucking. If you want to build a solid business, do so on a solid foundation of respect and friendship for each other's person, even if you're just online. - 21151

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