Friday, February 6, 2009

Want to build your list fast? Try Article Marketing

By Frank Vandy

So you want to start an internet business? The first thing the gurus will tell you is that you need to build a large and active list. While that is true, how you build that list will determine your success.

What those same gurus don't tell you is HOW to build that list and fill it with contact information of thousands of people who will become your future customers.

There really is a great, easy way to not only build your mailing list but also drive targeted traffic to your websites at the same time. It's called 'article marketing' and it's much easier than you think.

If you have your own website, writing short articles on topics that relate to your website is a great form of advertising.

One of the keys to article writing is to include a "resource box" a section at the bottom of each article that includes information about you and your site, and most importantly, a link back to your website.

So let's say you wrote an article that gave your reader some type of helpful information on a subject that is relevant to your website. After you have completed the article you would submit it to the thousands of article directories that may be available in your niche.

The great part about having your article showing on several article directories is that your website's link is showing in your author resource box, so not only will you attract visitors, you'll also help to increase your page ranking on the search engines by creating valuable back-links.

Another great benefit to submitting articles to article directories is that it helps to brand you as an authority on your subject. You become the guru.

Make sure that your article is clear and easy to follow. Also, make sure that your article really contains information that your readers will find useful. It will further help you to be branded an authority.

Some people find that they are uncomfortable writing their own articles. If you are one of these people, you should consider hiring a freelance writer. A good freelance writer can complete your articles quickly and inexpensively.

Anyone who reads your article is already interested in your business's topic. If they want to see more information then they'll click over to your site using the link in your author resource box. You now have a visitor at your site, so it's important you're prepared for when they arrive.

When they arrive at your page, you are going to want to entice them to join your mailing list. The best way to do this is to offer them something of value, like a free ebook, or some other offer they will find interesting.

Once they have joined your mailing list, you can stay in touch with them and build a relationship with them by providing them with even more valuable information, and eventually, great products in their area of interest.

As you can see, article marketing not only can improve your page rank, but it can flood your website with new, and free, traffic. - 21151

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